Such an adorable, morbid video for train safety!
Warning: The song is going to get stuck in your mind. For a long time.
Check out the website as well! http://dumbwaystodie.com
Saturday 17 November 2012
Saturday 10 November 2012
Branding of BERG
Liked the simplicity, yet strong and edgy attitude to this branding. Brave use of colour with gold!
CREDIT to
Christian Vögtlin (LSDK, http://www.lsdk.de) & Mark A. Milic (modularlab, http://www.modularlab.com), both based in Germany
Their words:
"The stylized imprint of a wine glass enfoldes the geometrical majuscule Letters of the Restaurants Name „BERG“, a reference to the owners reputation as a sommelier aswell as to the focus of the Restaurant. Main colours are a bright, vivid orange and a distinguished cool gray. Business cards and 500 invitations are refined with hand embossed gold foil stickers. Their envelopes are sealed with the emblem on a golden sealing wax. Menu and the list of beverages have a blind embossing on their wrapping which is made of Toile-du-Marais-Linen."
CREDIT to
Christian Vögtlin (LSDK, http://www.lsdk.de) & Mark A. Milic (modularlab, http://www.modularlab.com), both based in Germany
Their words:
"The stylized imprint of a wine glass enfoldes the geometrical majuscule Letters of the Restaurants Name „BERG“, a reference to the owners reputation as a sommelier aswell as to the focus of the Restaurant. Main colours are a bright, vivid orange and a distinguished cool gray. Business cards and 500 invitations are refined with hand embossed gold foil stickers. Their envelopes are sealed with the emblem on a golden sealing wax. Menu and the list of beverages have a blind embossing on their wrapping which is made of Toile-du-Marais-Linen."
The Xperia Soda Stunt
Another brilliant stunt, taking benefits of James Bond - very clever :)
"Agency CP+B organised the stunt to promote the Sony Xperia acro S, a waterproof smartphone. As the audience were going in to watch the film, they were offered a free fizzy drink, some of which contained a phone. A specially-made ad then explained what was going on.." - Creative Review
"Agency CP+B organised the stunt to promote the Sony Xperia acro S, a waterproof smartphone. As the audience were going in to watch the film, they were offered a free fizzy drink, some of which contained a phone. A specially-made ad then explained what was going on.." - Creative Review
Brother Printer Orchestra, behind the scenes
Love.
"Behind the scenes of Brother Printer Orchestra - introducing Print 3.0. The next generation of printer technology, from Brother. To launch their new state-of-the-art-printer, we decided to create a full-scale orchestra, made entirely out of discarded relics from the old world of printing. Printers, scanners, copiers, fax machines, modems, hard drives -- a scrapheap symphony, reprogrammed and rewired to perform Bob Dylan's "The Times They Are A-Changin'". Because the old world of printing has come to an end. And this is their swansong." - BrotherEU
CREDIT:
Production Company: Partizan
Director: Chris Cairns
Producer: Bonnie Anthony
Clever chaps: Isthisgood?
Sound Design: Will Cohen
Creative Agency: Grey London
ECD: Nils Leonard
Creative Director: Nick Rowland
Creative Team: Sam Haynes and Lee Trott
Producer: Tom Pearce
Account Director: Eve Bulley
Account Manager: Sophie Fredheim
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